Tuesday, May 23, 2023

Stay in da House Cinema 2023 - Air

Air is currently screening limited sessions at the cinemas around the place. However on Amazon Prime it streams now.

Directed by Ben Affleck and written by Alex Convery. The film is based on true events about the origin of Air Jordan, a basketball shoeline, of which a Nike employee seeks to strike a business deal with rookie player Michael Jordan. 

With the Damon/Affleck (Matt Damon, Ben Affleck) team back together, Air also stars Jason Bateman, Marlon Wayans, Chris Messina, Chris Tucker and Viola Davis. So it's an all star cast really!

While Michael Jordan was not involved with the production, he did meet with Affleck, offering several suggestions, including the casting of Davis as his mother. 

This film was originally set to premiere on the streaming service Amazon Prime Video, distributor Amazon Studios opted to release the film theatrically first after positive test screenings, making it the first Amazon title since Late Night (2019) to be released in cinemas without also premiering on Prime Video.

Air had its premiere at South by Southwest on March 18, 2023, and was released theatrically in the United States on April 5. 

Air has received positive reviews from critics, while grossing $88 million worldwide. Not bad for a film which was just going to stream alongside Jury Duty and Citadel, right?


I was lucky enough to head off to two NBA games in my youth. One in Orlando to see Shaq and one in Seattle to see Shawn Kemp. There is no other experience like an NBA game. Michael Jordan was a legend. And still is.

The story of how Nike won him over via his mother, the amazing How to Get Away with Murder queen, Davis, is remarkable.

This business deal has helped shape future business deals within the sports world. I love a peek behind the curtains film, even if it is at home.

The dialogue is grand, the acting, cast awesome.

This was a terrific story with a super soundtrack. 3.5 Stars.

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